Coin market cap
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- OpenSea has acquired the Rally wallet to enhance token trading
- Rally CEO and co-founder will join OpenSea as CTO and chief of staff, respectively
- OpenSea didn’t disclose the acquisition amount or the terms
NFT marketplace OpenSea has acquired Rally wallet to enhance token trading on its revamped platform that supports fungible and non-fungible tokens. Although OpenSea didn’t disclose the terms of the deal, it revealed that Rally CEO Chris Maddern and co-founder Christine Hall will join the NFT marketplace as CTO and chief of staff, respectively. OpenSea CEO Devin Finzer noted that Rally and OpenSea have a shared vision of providing “a more accessible and delightful onchain trading experience for everyone,” making Rally a critical addition to the NFT marketplace’s quest to expand its services outside the NFT space.
Coin market cap Accelerating Web3 Adoption
According to Maddern, the acquisition will help accelerate the adoption of web3 by easing access to crypto and making digital asset engagement a social affair, “no matter where you are in your [token trading] journey.”
OpenSea has acquired @rally_xyz 🏁
Buckle up. The future of NFT and token trading fits in your pocket. pic.twitter.com/9CMN8yv0yj
— OpenSea (@opensea) July 8, 2025
Maddern said the Rally team will help supercharge a “new OpenSea mobile experience,” observing that the two teams are focused on enhancing the onchain economies for traders, NFT collectors, and creators.
Maddern noted that the industry is at an inflection point where the next chapter involves migrating centralized exchanges to the blockchain. He believes that the migration provides opportunities such as creating platforms where NFTs and tokens complement each other, making DeFi simple, using AI “to make crypto safer & more understandable,” and growing the onchain audience.
Coin market cap Rally App To Operate “As It Does,” for Now
The Rally CEO clarified that Rally’s acquisition by OpenSea doesn’t affect the operation of the Rally mobile app, noting that the app will continue to operate “as it does” but will later be integrated into OpenSea’s product suite. According to Maddern, “the next generation of onchain consumers will be mobile-first,” adding that “web3 has ignored mobile for far too long.”
Rally’s acquisition comes eight months after the NFT marketplace announced plans to revamp the platform to include token trading and NFTs. The OpenSea Foundation has also introduced the SEA token to reward the exchange’s users.
With OpenSea acquiring Rally, it is likely to continue making strategic acquisitions to power its next phase of growth.
